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Swensen's Year of the Snake Yu Sheng: Toss to Prosperity

Celebrate the Year of the Snake with Swensen’s Prosperity Yu Sheng! Perfect for reunion dinners and Lo Hei. Available now until March 2026. Toss to new hei...

Welcoming Prosperity: Celebrate the Year of the Snake with Swensen’s

A vibrant Prosperity Yu Sheng platter from Swensen's for the Lunar New Year

As the Year of the Snake approaches, families and friends are beginning to prepare for one of the most significant traditions of the season: the reunion dinner. This time-honored gathering is a moment for reflection, gratitude, and sharing a meal with those who matter most. To help elevate these celebrations, Swensen’s is bringing back a festive favorite to add a splash of color and a wealth of fortune to your table.

The Tradition of the Prosperity Toss

No Lunar New Year celebration is truly complete without the spirited ritual of Lo Hei. This tradition involves gathering around a vibrant platter of Yu Sheng and tossing the ingredients high into the air. Each ingredient carries a symbolic meaning, and the act of tossing represents reaching for new heights and inviting good luck into the coming year. Swensen’s Prosperity Yu Sheng is crafted to ensure your festive toss is both delicious and auspicious, making it a perfect centerpiece for any reunion.

Planning Your Festive Gathering

Whether you are hosting an intimate family dinner at home or a larger festive get-together, incorporating a traditional prosperity toss is a wonderful way to bond with loved ones and share well-wishes for the future. The Prosperity Yu Sheng is available now through March 3, 2026, offering plenty of time to organize your celebrations and enjoy the festivities. Gather your family, prepare your chopsticks, and get ready to toss to a year filled with abundance, health, and joy.